The Question…
“I have a very ethnic name. Should I consider changing it to something more Americanized to help influence sales on Amazon? If I’m trying to brand myself as a writer, author, and entrepreneur, should I just leave my name the way it is and hope people focus more on the quality of my content than the ethnicity of my name?”
Biggest Takeaway…
[Tweet “Embrace your differences and be proud of your name.”]
Steve’s Answer…
Steve says Hung should not Americanize his name. In episode 9, Steve talked about some of the challenges he’s experienced with using a pen name.